AlphaOne has successfully raised funding from Capital Mills
AI heatmap platform raises growth funding.
AlphaOne will use the funds for further developing of their Expoze.io platform
Funding purpose
The funds support the development and roll-out of the www.expoze.io platform and strengthen Alpha. One’s position as a pioneer in combining neuroscience and machine learning.
Unique, fast and economical
Based on brain data and neural networks (machine learning), the platform predicts the expected human response in real-time. Marketers and designers can measure and predict what will get the most visual attention. They can continue to optimize designs until they have created the visually most striking version. The platform avoids the inherent disadvantages (lead time and costs) of conventional eye-tracking studies.
Large data set
Understanding what will get noticed and how people respond is Alpha.One’s primary goal. We base our algorithms on large data sets that we have collected in recent years. With this platform, we enable a more data-driven improvement of creative work, without affecting the core of the creative idea.
A beta version is currently freely available on www.expoze.io.
“This funding, apart from further building the platform also boosts our go-to-market initiatives. Furthermore, we are happy to get seasoned entrepreneurial experience on board.”
Coen Olde Olthof
CEO of Alpha.One
Investor quote — Cees Meeuwis
About Alpha.One
Alpha.One was set up in Rotterdam in 2016 and is active in a domain where Neuroscience and Machine Learning (AI) meet. Founded by Ph.D.’s and in partnership with the Rotterdam School of Management (RSM), at the Erasmus University, it aims to help good companies make better decisions. For more information, visit www.alpha.one.
About Capital Mills
The Netherlands – based Capital Mills is a venture capitalist founded in 2015 and backed by a group of experienced entrepreneurial investors. Focused on long–term collaboration and active support it invests in fast-growing B2B SaaS companies with state-of-the-art technology and ambitious founders.
